Analysis of the Influence of Social Media and Electronic Word of Mouth on Purchase Interest at Zalora Indonesia. Jurnal Ilmu Manajemen dan Bisnis, [S. l.], v. 9, n. 2, p. 57–69, 2024. DOI: 10.47918/jimb.v9i2.1701. Disponível em: https://journals.ubmg.ac.id/index.php/JIMB/article/view/1701. Acesso em: 3 apr. 2026.