THE EFFECT OF PERSONAL AND SOCIAL FACTORS ON ONLINE BUYING INTEREST IN BINA MANDIRI GORONTALO UNIVERSITY STUDENTS. Jurnal Ilmu Manajemen dan Bisnis, [S. l.], v. 10, n. 1, p. 20–29, 2022. Disponível em: https://journals.ubmg.ac.id/index.php/JIMB/article/view/185. Acesso em: 3 apr. 2026.